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About us


A young entrepreneur named Gavin Newsom saw an opportunity to create a wine-buying experience that was more approachable and less intimidating than what he had experienced as a 26-year old who was passionate about wine. In 1992 PlumpJack Wines was established in the bustling Cow Hollow/Marina neighborhood on Fillmore and Greenwich Streets. 

"PlumpJack is about demystifying the wine buying experience and removing the intimidation factor, two elements that were in short supply in the wine world in 1992 when the store opened. Suddenly there was a place where consumers could learn about wines in a friendly, helpful atmosphere, where they could feel free to ask questions, where the selection was large and the prices fair, and where -- in homage to the store's Shakespearean namesake -- wine was once more associated with the spirit of fun and adventure. Slowly we're seeing others in the business take our lead because they realize that that's what the consumer wants," says Newsom.


Holiday Shipping & Order Updates

Our Holiday shipping deadline has passed. Any further orders at this time will not be processed before December 25th, with the exception of "Online Gift Cards" & "Club Memberships."

*For all other purchases please allow at least 48 hours for your order to be fulfilled. We fulfill orders on a first come first serve basis. Thank you for your patience and Happy Holidays!

Local? Stop by our window counter at either of our locations to grab any last minute gifts. *In accordance with state guidelines our stores are not currently open for browsing to the public.